Data Protection

General information on the processing of personal data relating to your studies with us

In the context of your studies at IU Internationale Hochschule GmbH (hereafter IU), IU is required to process data concerning your person. The purpose of this document is to inform you about our processing of your personal data when you enrol with and study at IU. If you are entering into a student employment contract with IU, you will receive separate information concerning the data processing involved. You can find details concerning the processing of personal data in connection with the use of our website in the privacy policy for the site, which is available online. Data processing using online tools will be explained to you for the tools in question.


Privacy Notice

​​This Privacy Notice explains how your personal data is processed in connection with the use of this website and the provided functionalities, such as the menu for ordering information, a blog and search functions (hereinafter collectively referred to as the “Website”).

This Website uses SSL or TLS encryption for security and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries submitted to the data controller). You can recognize an encrypted connection by the string “https://” and the lock symbol in your browser line. 


1 Data Controller and Data Protection Officer

This Website is operated by IU Internationale Hochschule GmbH, Juri-Gagarin-Ring 152, 99084 Erfurt (“IU”). IU is the data controller for the processing of your personal data. 

IU has appointed Dr. Annette Demmel, SPB DPO Services GmbH, Unter den Linden 21, 10117 Berlin as its data protection officer.

You can contact IU either in writing or per email at datenschutz@iu.org


2 Data Collection When Visiting the Website

​When using our Website for informational purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (so-called “Server Log Files”). When you access our Website, we collect the following data, which is technically necessary in order to display the Website for you:

  • Our Website visited
  • Date and time of access
  • Quantity of data transmitted in byte
  • Source/reference from which you reached the page
  • Browser used
  • Operating system used
  • IP address used 

The processing takes place in accordance with Art.6(1)(b) of the General Data Protection Regulation (“GDPR”) on the basis of your use of our Website and our interest in improving the stability and functionality of our Website in accordance with Art.6(1)(f) GDPR.

We process your data in order to provide you with a functional website, retain the data for the duration specified by IU for this purpose and delete your data thereafter.  

Only employees of IU who are responsible for maintaining the Website receive access to your personal data. 

We use third-party services on our Website. Further information about these services and the related data processing is found in this Privacy Policy or the cookie settings.


3 Cookies

Depending on your browser settings and whether you have given us your consent, cookies may be used when you visit this Website in order to extend the functionality of the Website and make it more convenient for you to use. Cookies are small text files that are stored on your computer. Most of the cookies used by IU are deleted from your hard drive at the end of the browser session (“Session Cookies”). In addition, IU uses so-called permanent cookies (“Persistent Cookies”), which remain on your device in order to recognize you the next time you visit the Website. If cookies are used, they collect and process to an individual extent certain user information such as browser and location data, IP address values and as described in the Server Log Files. Persistent cookies are automatically deleted after a specified period of time, which may differ depending on the cookie.

An overview of the cookies used and the duration of the respective cookie storage can be found in the cookie settings in our Cookie Consent Tool.

If personal data is also processed through individual cookies used by us, the processing takes place in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our Website (so-called “Necessary Cookies”) or in accordance with Art. 6(1)(a) GDPR on the basis of your consent for all other cookies (marketing and analysis cookies).

Please note that you can configure your browser in such a way that you are informed about the use of cookies and can decide individually whether to accept or to refuse to accept them in certain cases or in general. Each browser differs in the way it manages cookie settings. Cookie settings are described in the help menu of each browser, which explains how you can change your cookie settings. 

Please note that if you do not accept cookies, the functionality of our Website may be limited. 


4 Cookie Consent Tool

​This website uses a so-called cookie consent tool of Usercentrics GmbH, Rosental 4, 80331 Munich, Germany (the “Cookie Consent Tool”) to obtain consent to the use of cookies and cookie-based applications that require consent.

By integrating a corresponding JavaScript code, users are shown a banner when they access our Website, in which consent for certain cookies and/or cookie-based applications can be given by ticking the appropriate box. 

The Cookie Consent Tool blocks the use of all cookies requiring consent until the respective user grants the corresponding consent by ticking the appropriate box. This ensures that cookies of this type are only placed on the user’s device if consent has been granted. 

In order for the Cookie Consent Tool to be able to clearly assign page views to individual users and to individually record, log and store the consent settings chosen by the user for a session duration, certain user information, as described in the Server Log Files and including the IP address, is collected by the Cookie Consent Tool when our Website is accessed, transmitted to servers of the Cookie Consent Tool and stored there. For further details, please refer to the information provided in each case in the Cookie Consent Tool. 

The data processing carried out by the Cookie Consent Tool takes place in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and thus our legitimate interest in our Website being lawfully designed. 

We have concluded a data processing agreement with Usercentrics GmbH, which obligates Usercentrics GmbH to protect the data of visitors to our Website and to refrain from disclosing such data to third parties.

We process your data for this purpose for the duration of your session and delete your data thereafter, unless you have given your consent to the use of cookies, in which case we process your data for the duration specified for each cookie. 

For further information on the use of data by Usercentrics GmbH, please refer to Usercentrics’ Privacy Policy at https://usercentrics.com/privacy-policy/


5 Contact (e.g. by email)

If you contact us by email, we process your email address. If you also provide us with your name and other personal data, we also process this data. The legal basis for this processing is Art. 6(1)(b) GDPR. We process your data in order to respond to your inquiry. Your personal data will be retained in each case for the period determined by IU in order to perform the task and will be deleted thereafter. Only employees of IU who are responsible for responding to contact requests will receive access to your personal data.  

Except for the transfers of usage data to the USA described in connection with Google Analytics, IU will not transfer your personal data to a third country outside the EU. Any other transfer will only take place if IU is required to do so by law or by public authorities or if the transfer is necessary in the context of your use of the Website. 


5.1 Free Call-Back Service

​If you use our free call-back service, we will process your first and last name, your email address, if applicable, your telephone number, the desired call-back time (date and time) and a message to us in order to call you back about the matter you have specified. The legal basis for this processing is Art. 6(1)(b) GDPR. If we do not reach you by telephone and you have given us your consent to do so in accordance with Art. 6(1)(a) GDPR, we will contact you by email. Your personal data will be retained in each case for the period determined by IU in order to perform the task and then deleted. Only employees of IU who are responsible for handling corresponding inquiries receive access to your data. As part of our telephone customer support, we may occasionally record telephone calls for training and quality control purposes. Should this be the case, you will be informed about this separately and can give your consent in this regard. 

Except for the transfers of usage data to the USA described in connection with Google Analytics, IU will not transfer your personal data to a third country outside the EU. Any other transfer will only take place if IU is required to do so by law or by public authorities or if the transfer is necessary in the context of your use of the Website. 


5.2 WhatsApp

​If you decide to communicate with us via WhatsApp as part of your application for admission or during your studies, we will process your personal data, such as your telephone number, your picture, your status information and your name if you provide us with this information. In addition, we process any personal data that you communicate to us via WhatsApp. In this regard, we recommend that you only provide us with the information that is absolutely necessary to answer your request and refrain from providing any additional information. Whether you use WhatsApp and contact us this way is up to you, and you can receive the same information by phone, electronically and/or regular mail.

IU processes your personal data in order to respond to your request sent via WhatsApp. The legal basis for this data processing by IU is your use of our WhatsApp channels in accordance with Art. 6(1)(b) GDPR. 

The data processing by WhatsApp is governed by the Privacy Policy of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, which can be found at https://www.whatsapp.com/legal/?lg=de&lc=DE&eea=1#privacy-policy.

WhatsApp is a telecommunications service offered by WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, and a company of Facebook Inc. 

Access to your personal data is granted to those IU employees who manage our WhatsApp channels. IU uses a software solution of the provider Messenger People, which does not require an app installation. Even if the use of the software solution largely excludes access to data by WhatsApp, it cannot be ruled out that employees of WhatsApp or Facebook may also receive access to your personal data. Likewise, it cannot be ruled out that your data will be stored on WhatsApp servers in the United States of America. For this purpose, a contract that incorporates the EU standard contractual clauses has been concluded. You can find further information in this regard in WhatsApp’s Privacy Policy, if applicable. Your personal data will be retained in each case for the period determined by IU in order to perform the task and then deleted. 


5.3 Online Chat (Bold360)

​IU uses a live chat service provided by the company Genesys Telecommunications Laboratories GmbH, Joseph-Wild-Straße 20, 81829 Munich (“Genesys”). The online chat is carried out by means of a chat bot, which can help with questions on operational issues. Chat bots are programs that simulate an online guided dialogue. This means that you are chatting with a computer program rather than an employee. Alternatively, you can use the live chat as a contact form to chat with our employees almost in real time. For this purpose, we process your first and last name in addition to the data mentioned under Server Log Files. If you enter your email address, we also process this data.  

Depending on the course of the conversation with our employees, you may provide additional personal data during the chat. If this is the case, then we also process this personal data about you. The type of data processed largely depends on your request. The processing of your personal data takes place on the basis of Art. 6(1)(b) GDPR in order to respond to your request. By using the online chat function, cookies are placed on your device. You can find further information in this regard in our cookie settings

Your personal data and the history of the live chat are retained in each case for the period determined by IU in order to perform the task and is then deleted. This serves to prevent you from having to provide extensive explanations about the history of your inquiry should you contact us with a further inquiry. 

For further information about the data processing performed by the chat bot, please refer to Genesys’ Privacy Policy at https://help.mypurecloud.com/articles/genesys-cloud-privacy-policy/

Except for the transfers of usage data to the USA described in connection with Google Analytics, IU will not transfer your personal data to a third country outside the EU. Any other transfer will only take place if IU is required to do so by law or by public authorities or if the transfer is necessary in the context of your use of the Website.


6 Online Information Events

​If you register to participate in an online information event via our Website, then we process your first and last name and your email address in addition to the data mentioned under Server Log Files. We process your data on the basis of Art. 6(1)(b) GDPR in order to send you an invitation to our online information event. Your personal data will be retained in each case for the period determined by IU in order to perform the task and then deleted. You will receive information on the processing of your data by the provider of the video conferencing tool when you receive the invitation. 


7 Request for Free Info Brochure

​If you request information material to be sent to you electronically, we will process your title, first and last name, email address, telephone number (if applicable) and details of the subject of the requested information in order to provide you with the information material. The legal basis for this processing is Art. 6(1)(b) GDPR. If we do not reach you by email and you have provided us with your consent in accordance with Art. 6(1)(a) GDPR, we will contact you by telephone. Access to your data will be granted to those employees who are responsible for managing and processing such requests as part of their job. 

Except for the transfers of usage data to the USA described in connection with Google Analytics, IU will not transfer your personal data to a third country outside the EU. Any other transfer will only take place if IU is required to do so by law or by public authorities or if the transfer is necessary in the context of your use of the Website. Your personal data will be retained in each case for the period determined by IU in order to perform the task and then deleted. 


8 Enrollment for Studies

​If you enroll to study with us via the Website, we process your name, address, details of your previous education in the form of certificates, letters of recommendation and a curriculum vitae, desired course of study and payment data, such as account information, as well as data required for executing the educational contract concluded with you. 

If you fill out the online application for recognition/credit for previous achievements via the Website, we collect your contact data, including name and postal address, email address, your telephone number, desired course of study, information on your previous education and your previous professional career, information on other qualifications, evaluations, training and work references.

The legal basis in this regard is Art. 6(1)(b) GDPR. You will receive detailed information on the processing of your personal data during the registration and recognition process. Access to your personal data is granted to those employees who are responsible for supporting applicants in the Enrollment Office or the Admissions Office of IU. 

Except for the transfers of usage data to the USA described in connection with Google Analytics, IU will not transfer your personal data to a third country outside the EU. Any other transfer will only take place if IU is required to do so by law or by public authorities or if the transfer is necessary in the context of your use of the Website. 

Personal data that you provide in the course of enrolling for a course of study will be retained for the duration of your studies and in accordance with statutory retention periods (for a period of six to ten years under the German Fiscal Code and the German Commercial Code). Data collected in the context of an application for possible recognition/credit of prior achievements will be stored for twelve months from the date of submission of the application. If matriculation does not take place during this period, the application together with all documents will be deleted.

For further information, please refer to the privacy notice for students, which you will receive with the documents to enroll in a degree program. 


9 Web Analysis Services

​Our website uses analysis services in order to collect information about our website, provided you have consented to the setting of the corresponding cookies. The data obtained with the help of these analysis services, such as the location of the visitors or their length of stay on our website, gives us information about visitor behaviour on our website. With the help of this data, we can not only eliminate website issues, but also improve the efficiency of our website. Further information on the analysis services used on our website can be found below. For information on the processing of personal data by the cookies set for this purpose, such as the storage duration of the cookies, please refer to our cookie settings.

9.1 Google Analytics

​We use Google Analytics to get an overview of the behaviour of website visitors, and gain insights regarding our digital marketing efforts. Google Analytics allows us to collect and evaluate the data specifically relevant to IU, for example how far down a webpage was scrolled, which button was clicked, etc. Google Analytics also helps us, for example, understand user demographic characteristics such as age, gender and interests, geographic characteristics such as language and location, as well as technical characteristics such as device type, browser and operating system. With the help of this data we can not only optimise our website, but can also recognise how the respective user sessions ended (e.g. simple website visit, request for information material, application for studies). Google Analytics also helps us recognise which webpage a user is accessing and via which channel the users come to our website from (e.g. via a paid or unpaid ad, a Google search, a Facebook post or direct access to the website). With the help of this information, IU can identify which marketing channels are working and which are not. Google Analytics also allows us to recognise user paths, i.e. where users are moving on our website, whether they are going back to the start page and how many users access our website. With the help of this information, we can, for example, recognise whether the jumping off of a large number of users is due to a technical defect in the website. The above data gives us a good overview of our website and how it is used. Even if we collect user data, we cannot draw any conclusions about your identity from this data, as we receive reports from Google Analytics that are based on aggregated data sets. 

Information on the provider, the cookies set, the legal basis for cookie collection, international data transfers and storage times of the cookies can be found in our cookie settings.


9.2 Mouseflow

​We use Mouseflow to analyse user behaviour on our website, provided you have consented to the setting of the corresponding cookies. Mouseflow observes website users, records session videos and uses these videos to show how users behave on the website (e.g. how far down they scroll). Mouseflow does not collect any clear data for this purpose (e.g. if you enter data in a contact form, Mouseflow does not collect this data because the fields on the contact form are hidden from it). Using Mouseflow, we can also create what is known as heat maps for website use. This is summarised data on all visitors that helps us evaluate scroll, click and mouse behaviour. Mouseflow also shows us exactly at which point in a form users have stopped filling out the form. This user data analysis gives us insights into the use of our website without being able to draw any conclusions about your identity, as we receive reports from Mouseflow based on aggregated data sets. 

Information on the provider, the cookies set, the legal basis for cookie collection, international data transfers and storage times of the cookies can be found in our cookie settings.


10 Google Tag Manager

​This website uses Google Tag Manager (“GTM”), a service provided by Google Ireland Ltd. (“Google”), with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland. Through the use of GTM, tags such as code snippets or pixels are used on our own Website by means of a so-called container, which inserts a kind of placeholder into the source code and in which the tools that are to be used are stored without IU having to interfere with the source code of our Website. Using GTM, tools can be used on our own Website without having to include each of them in the source code. Instead, only the code of GTM has to be included, and then GTM can be used as a central place to launch or disable the desired tools. 

GTM works on the Website when a defined user behavior triggers a tag (i.e. a pixel tag, web beacon, or html code) for the tool. GTM collects the relevant data for the built-in tool and forwards it to the tool. Information about the tools used on our Website that are loaded via GTM can be found here. In this context, not only are the data categories described for the respective tools transferred to the respective tool providers; Google Ireland Ltd. also receives information about your usage behavior on our Website. Since a large number of the tool providers are located in countries outside the EU, please refer to the description of the respective tools if you would like to receive information on the transfer mechanisms agreed with IU. IU has also entered into a data processing agreement with Google Ireland Ltd., which incorporates the EU standard contractual clauses. The main content of this agreement is available for review here: https://policies.google.com/privacy/frameworks?hl=de.

IU uses GTM to deploy not only statistical tools but also marketing tools. Accordingly, GTM is a statistics and marketing tool, and the use of GTM is based on your consent in accordance with Art. 6(1)(a) GDPR, which you may withdraw at any time with effect for the future by sending an email to datenschutz@iu.org


11 Cloudinary

​On our Website we use a so-called Content Delivery Network ("CDN") of Cloudinary Ltd., 3400 Central Expressway, Suite 110, Santa Clara, CA 95051, USA ("Cloudinary"). A CDN is an online service that is used in particular to load large media files (such as graphics, page content or scripts) through a network of regionally distributed servers connected via the Internet and display them on our Website. The use of the CDN helps us to optimize the loading speeds of our Website.

The processing takes place in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in a secure and efficiently functioning website as well as the improvement of the stability and functionality of our Website.

We have concluded a data processing agreement with Cloudinary (Data Processing Addendum, available here, which incorporates the EU standard contractual clauses.

Further information can be found in Cloudinary’s privacy notice at https://cloudinary.com/privacy


12 Survey Questions on the Website

​When visiting our Website, we may ask you via a window that opens whether you already knew us before visiting our Website. For this purpose, we collect the data specified in the Server Log Files. If you answer the question, we also process your answer. This information is evaluated in aggregated form on the basis of our legitimate interest in being able to track the effectiveness of our marketing measures in accordance with Art. 6(1)(f) GDPR. 

We retain information in this context for the duration specified by IU in order to perform the task and delete the data thereafter. 

Except for the transfers of usage data to the USA described in connection with Google Analytics, IU will not transfer your personal data to a third country outside the EU. Any other transfer will only take place if IU is required to do so by law or by public authorities or if the transfer is necessary in the context of your use of the Website. 


13 Rights of Data Subject

​You can contact IU in writing or per email at datenschutz@iu.org in order to exercise the following rights:

  • Access your data in order to check and verify this data;
  • Obtain a copy of your personal data;
  • Rectification, erasure or restriction of processing, which also includes the right to complete incomplete or incorrect data by providing a supplementary statement;
  • Right to object to the processing;
  • You can receive your provided personal data in a structured, commonly used and machine-readable format and transmit this data to another controller, provided that you have given your consent to the processing or the processing is based on a contract;
  • If you have given us your consent to process your personal data, you can withdraw this consent at any time with effect for the future. 

You also have the right to lodge a complaint with a supervisory authority in connection with the processing of your personal data. 


14 Automated Decision-making and Profiling

​Except for the services described in the context of Google Analytics and Google Signals, your personal data will not be used by IU for automated decision-making.

When visiting our Website, we place cookies from various providers, provided you have given your consent in this regard. By means of the cookies that you have allowed in each case, data is generated as described in the Server Log Files. This data is consolidated and combined by IU with the help of a Google solution. For this purpose, IU has concluded a data processing agreement with Google, with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland, which incorporates the EU standard contractual clauses. If we receive information about you through our Website, for example, because you ask us to send you informational materials or contact us, then we store your data and combine it with the data generated by cookies. In addition, we receive reports from Google Analytics with data that we also combine with your data. For further information, please refer to the section on Google Analytics. 

With the help of your consent regarding the data generated via our website, we store it in a CRM solution. We analyze the data to determine whether you are only interested in a course of study offered by us or whether you have also applied, and we add the relevant information to your data record. We store this profile created about you in a salesforce solution provided by Salesforce, with its registered office at Floor 26 Salesforce Tower, 110 Bishopsgate EC2N 4AY London, England.

The legal basis for this data processing is your consent in accordance with Art. 6(1)(a) GDPR, which you can withdraw at any time with effect for the future by contacting datenschutz@iu.org


15 Rights of Data Subject

You can contact IU in writing or per email at datenschutz@iu.org in order to exercise the following rights:

  • Access your data in order to check and verify this data;
  • Obtain a copy of your personal data;
  • Rectification, erasure or restriction of processing, which also includes the right to complete incomplete or incorrect data by providing a supplementary statement;
  • Right to object to the processing;
  • You can receive your provided personal data in a structured, commonly used and machine-readable format and transmit this data to another controller, provided that you have given your consent to the processing or the processing is based on a contract;
  • If you have given us your consent to process your personal data, you can withdraw this consent at any time with effect for the future. 

You also have the right to lodge a complaint with a supervisory authority. To exercise this right, you can contact the authority responsible for your place of residence or for the location of the IU in Thuringia:
Der Thüringer Landesbeauftragte für den Datenschutz, Häßlerstraße 8, 99096 Erfurt.


16 Why Do We Collect Your Personal Data?

​You may choose not to provide us with your personal data or choose to provide incomplete data. In such a case, for example, if you prevent the storage of a cookie, you may not be able to use all the functionalities of the Website. If you do not provide us with your personal data or only provide us with incomplete personal data in the context of an admission procedure or a job application, we may not be able to accept you as a student or offer you the opportunity to participate in a job application procedure. 

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